Good reality check here. I don't know how exactly we'll be using him, but rookie WR/TEs usually don't have big years. Since he's at best the 3rd option as a rookie, 30-40 catches would be fantastic for him.
We don't really have a big time target in the redzone though...and that could be Dustin Keller. Marcus Henry is also an option. 30-40 catches as a rookie should be expected from Keller. He's a special athlete, that can DEVELOP into a big time receiving threat at tight end.
Don't forget Franks in the Red Zone as well. I think there will be plenty of packages where he will be in when the offense is 25 yards out. I think we could see Franks and Keller in a 2 TE set in the red zone. That way they can run TJ and LW in a short-distance max protect run scheme.
DOMINATION. It will probably be Posciask instead of Keller early on...but Keller will be a huge weapon when play action is run in the redzone. I could also see this: Pociask, Baker, and Franks on the line of scrimmage and Keller lined up as an H-back/Fullback.